A simple video bumper for your live event can give the event a nice feel. For a few years I got to work with Worship Leader Magazine and run some of their marketing initiatives and social media. This killer intro piece was done by my friend and fellow creative Jessie Morrow of Morrow Design Co a few years back for the National Worship Leader Conference by Worship Leader Magazine.
Recruiting volunteers, and good ones, is important for any organization that depends on good people to keep it moving. I’m pumped about this photo shoot and campaign I helped develop. The campaign has a few different goals, most of which is to say thanks to some key volunteers and highlight their volunteer role to others. The campaign also helps recruit people who get a quick understanding that they don’t have to be an expert in a particular area to help out. They just need to be available and willing. These photos really capture the culture of the church by highlighting the faces of the volunteers who keep it going. While the pics are nice, the story of each volunteer that’s shared in the posts really help convey the message. Enjoy the photos and to all the great volunteers of 4CornersChurch – You are amazing!
One of the most valuable things you can do is remove the doubt for people looking at your product – and your church is a product. Families shop, visitor dip in and out without you knowing, and people in the community drive by your building and wonder, “What’s going on in there?”. At 4Corners Church we set out to develop a video that did just that. We wanted to show people what to expect on a typical Sunday morning. Staff member Lisa wrote a killer script, other staff members weighed in, volunteer Katie did a great job on camera with her infectious personality and my boy Bill and I shot and edited. Mostly importantly, everyone in the church did what they always do every week to make 4 Corners a great place to visit and an even greater place to attend on a regular basis.
How do you convey what happens in your church to visitors before they get there? How easy is it for your church members to share with their friends? If you’ve shot one of these type of videos, post the link below. I would love to see it.