The Art Of Possibilities

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Creative teams often hold the support beams up for many company divisions to do their own work. But, when company leaders value creativity as a key to the company’s future – creative teams are empowered. Creativity goes beyond art and making stuff, it has to do with how everyone in the organization approaches growth obstacles the company is facing or how customers are served.

Check out this piece from our company CEO on a “vision scape” he had commissioned to serve as a talking point around the importance of creativity and the art of possibilities. Video cred to my creative team members Nick Anderson and Evan White for their good work on the piece, along with interns Erica Weingartner and Erin Hatfield.

Tell the story of your organization. What do you truly believe is core to your business and how will you make a story around those values? Sharing company values and culture can be important for potential clients, current and future employees, and those in your field to see.

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