I’m extremely proud to be part of the Don Moen management team and to have worked closely with him over the last decade on various projects and releases. We have a killer team that’s doing amazing things. I work closely on managing his digital marketing in social media and get to release information about the latest projects and efforts we are working on like this video of our recent coffee partnership. In a future post I’ll unpack how we’ve reached over 3 million, real and active, Facebook fans, and also share information on a new site for the ministry arm of the organization. For now, I want to share a video we put together to announce a new product we sell and what happens when Don Moen fans get this coffee.
Know your audience and understand how to associate complimentary products with key relationships. I think coffee and music go great together. Drink up!