Browsing All Posts filed under »marketing«

Callers, Poppin’, Ivanka, and ‘Going Direct’

June 17, 2009

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I am in NYC for #dmdays http://www.the-dma.org/conferences/dmdays09/ DM Days 2009. I would not refer to myself as a ‘direct marketer’ but rather an ecomm marketer, web property strategist, or the web czar… OK maybe the later is a bit of a stretch but I’ll bet my worn out laptops I’ll get elected as Egovenor at… [Read more…]

bad planning or lack of funds?

May 3, 2009

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Ann Zimmerman at the WSJ reported in the Saturday edition Home Depot closed it’s Spanish language on line store after just four months of being open. I don’t speak Spanish and I’m not in the business of selling home goods, but this is really weird news to me. Either HD is in a lot of… [Read more…]

My 2nd Commercial Video Production

October 17, 2008

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I had just spent the better half of a year planning and launching a digital platform for Integrity Music in late 2008, called WorshipKitchen when I put together this commercial video explaining the product and giving a pitch to Worship Leaders to use it. We fist shot and edited a 5 minutes long-play video to… [Read more…]

Digital Offering Commercial

September 27, 2008

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This was my first video commercial piece I put together. In August of 2007 I was working on a major product push for my company called WorshipKitchen. This commercial done to be a short pitch to breed familiarity with the product, give a brief walk through of benefits, and put a face to the product.… [Read more…]

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